Think for a second how you find items of interest on eBay. Do you browse to a category and manually scroll through everything hoping to find the item you are looking for? I didn’t think so. Like most people, you search for the item you want. If there are too many results, you might narrow down your search by adding more detail or changing some of the search filter options.
Knowing this, you know how your potential customers are hoping to find your product. In order to be found, you need to make sure that your listing title has as many relevant keywords as possible, and your description should be just as thorough.
Not only that, you need to have a better product photo than the next guy. No, this does not meaning stealing someone else’s photo or using a stock photo. You need to take your own well-lit, highly detailed, and attractively arranged photo of your product. Just like when you go shopping, you want things to look good. With all of this in mind, it’s important for you to have a good camera, and a studio photography light box for taking product photos.
While you’re at it, make sure to get a nice set of Table Top Photo Studio Lights as well.